Talent

Andrea Serrano Villaverde

Art Director

Location


New York / United States

Skills


2D Illustration 2D Video Adobe Creative Suite Art Direction Brand Design Design Keynote Logo Design Sketch Wordpress

Bio


Raised in the northwest of Spain, where life is constantly overshadowed by clouds, I learned to find the bright side of things quite early; flying back and forth between two continents, I became an expert in time management; and, with the influence of my French mother, who always said me “impossible n’est pas français”, I’ve come up with creative solutions since I was two, when I stacked up boxes so I could reach the candy’s shelf.
After spending months jumping from every table, I realized that maybe those blows caused by my failed “flying tests” were the reason I’m a little bit crazy. But, wouldn’t you agree that to create something new, conventional boundaries must be broken?

Philosophy


Create meaningful art that changes minds and stays with people as tattoos under skins

Industry Experience


Advertising Beauty Consumer Goods Cultural Institutions Fast Food Finance Food

Work Experience


Art Director

Publicis

Nov 2020 - Present • 5 months

Art Director

Freelance

Sep 2019 - Present • over 1 year

Clients: La Nacional Hispanic Parade (New York), Aerocamaras (Spain), Paradigm Trends (New York)... Description: Design of the NY parade, banners, roll-ups, corporate brochures, branding...

Art Director

Ogilvy

Apr 2019 - Sep 2019 • 5 months

New York / United States

Clients: American Express, Coors Light, Ikea, Comcast, Nationwide...
Description: Concepting, pitches, banners, digital displays, GIFs, presentations, OOH, global campaign...

Art Director

Freelance

Sep 2017 - Sep 2018 • about 1 year

Spain

Clients: 122 Hamburguesería Zaragoza, Asgard.decor, Consultoría y Gestión Integral Villaverde... Description: Concepting, brand identity, logo design, product design, UX design...

Art Director

Publicis

Feb 2017 - Aug 2017 • 6 months

Madrid / Spain

Clients: Garnier
Description: Concepting, pitches, digital media post, banners, GIFs, UX design, landing pages, online retails, tv spot...

Art Director

Global Human Capital Group

Mar 2016 - Jun 2016 • 3 months

Madrid / Spain

Client: Global Human Capital Group
Description: Leading a team, digital media posts,hootsuite, banners, corporate brochures...

Education


Art Direction Programm

Miami Ad School

Oct 2017 - Sep 2019 • almost 2 years

New York / United States

Double BA in Media Communications + Advertising and PR

Universidad San Pablo CEU

Sep 2011 - Feb 2018 • over 6 years

Madrid / Spain

Achievements


Shortlisted at Creative Conscience Awards 2020: Raise Your Bud

Sep 2020

Kinky Bike

Jan 2020

Raise your Bud

Jan 2020

Jury at Bendita Carpeta AD Awards 2019

Oct 2019

Shortlisted at Creative Conscience Awards 2019: The Art We Waste

Jul 2019

Bronze at Summit International Awards 2019: Raise Your Bud

Jul 2019

We waste

Jan 2019

Shortlisted at Future Lions 2018: Blindless

Jun 2018

Blindless

Feb 2018

Languages


English French Portuguese Spanish

Interests


Digital arts Graphic design Listening to music Painting Pets Photography Reading Sketching Social media

Preferences


Remote working

Office working

Relocate for work

Travel for work

Contacts


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1 Follower

3 Following
Talent

Andrea Serrano Villaverde

Art Director
American Express

Proudly Backing

American Express approached us to help support their LGBTQ+ network for Pride Month at a global level and we wanted to showcase that American Express is a brand about Powerful Backing of all its members and employees no matter who they love or how they identify. What started as a social campaign evolved into a global platform with an international out-of-home campaign that culminated in an intimate Lizzo concert at Times Square Edition Hotel with all proceeds going to the Stonewall Community Foundation.

0
Bookmark Work
Trailer
Film / Video
Social Media Video
Social Media
Social Media Video
Social Media
Social Media Video
Social Media
Social Media Video
Public Relations
Billboard at Times Square
Billboard at Times Square
Outdoor / Out of Home
Billboard at Times Square
Billboard at Times Square
Outdoor / Out of Home
Billboard at Times Square
Billboard at Times Square
Outdoor / Out of Home
Photocall
Photocall
Outdoor / Out of Home
Billboard at Times Square
Billboard at Times Square
Outdoor / Out of Home
Photobooth
Photobooth
Outdoor / Out of Home
Photobooth
Photobooth
Outdoor / Out of Home
Lizzo's concert
Lizzo's concert
Outdoor / Out of Home
Background at Lizzo's concert
Background at Lizzo's concert
Outdoor / Out of Home

Credits

Advertising Agency: Ogilvy, New York, United States

Creative Director: Satyen Rao

Senior Art Director: Greg Lanway

Senior Copywriter: Reid Masimore

Copywriter: Saloni Mittal

Meta Data

Industries: Finance

Markets: Australia, Europe, Latin America, United States

Classification: Safe for Work

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